The Business Council of Australia researches and promotes economic growth policies for the benefit of the nation and all Australians.
The team behind AMS and the Business Council of Australia have enjoyed a long and fruitful relationship spanning ten years. Recently launched, the new BCA website enables the organisation to deliver all of its content in layouts that intelligently detect and resize to suit different screen sizes.
The site provides visitors with all of the organisation’s policy, news room and publications content in a layout that is easy to read, follow and share – whether it is being viewed from a desktop, laptop, tablet or smartphone – all from the one Content Management System platform.
The platform features a members-only area that enables the delivery of specialised content and materials to verified members.
It also features a subscription service that is integrated with Campaign Monitor, which enables the delivery of branded electronic marketing campaigns on topics of interest to website subscribers and other targeted recipients as required.
The platform has some advanced tagging features to help make the site’s content more easily searched for, and located, within the site and within search engines.
Working with AMS is an absolute pleasure. With every project they bring their expertise, passion and understanding of our business and business needs. The team is innovative in their concepts and delivery. Their energy and responsiveness is results driven and with each project they’ve delivered on time, within budget and exceeded the brief expectations.
I cannot recommend AMS highly enough and look forward to embarking on our next project with them.
Responsive Website Design
The BCA is an innovative organisation and needed a way to present its predominantly text-based content with a design that was bold, clear and easily navigable.
A customised design was developed to enable specific items throughout the site to be featured either for desktop or tablet visitors or specifically for smartphone visitors.